Attention all fashionistas! If you're a fan of BLACKPINK's Jennie Kim, and who isn't, we have some exciting news for you. The fashion icon has collaborated with iconic fashion brand Calvin Klein to create a stunning capsule collection of intimates and casual wear. Jennie for Calvin Klein is all about feeling good while looking effortlessly chic.
Jennie is no stranger to high-end fashion; she's an ambassador for Chanel and Calvin Klein. She has appeared in several campaigns for these brands, and now, she has her own collection with one of them. Calvin Klein announced that they worked with the K-pop idol to create a capsule collection that embodies wardrobe essentials. The Jennie for Calvin Klein collection will be available from May 10 and includes a range of matching bralettes and bottoms, bodysuits, rib tanks, and a denim shirt. There are also '90s-inspired jeans that evoke that effortlessly chic look that Jennie is known for. Kim herself personally curated the color palette and added personalized touches, such as custom branding that reimagines the Calvin Klein logo in her handwriting.
In a statement, Jennie said, "Collaborating with Calvin Klein on this capsule has been an exciting progression in our partnership. This collection reflects my everyday style and is based on many of the Calvin Klein essentials that have become staples in my wardrobe. I wanted to bring a personal touch to these pieces, which you'll see reflected in the fit, the color palette, and the details. My aspiration for this collection is that everyone will feel as happy and confident in these pieces as I do." Jonathan Bottomley, the global chief marketing officer at Calvin Klein, also expressed his excitement at the partnership, saying, "Having worked with Jennie on several campaigns, we know firsthand that she's a cultural powerhouse. Her persona, talent, and distinctive style have a major global impact."
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The campaign for Jennie for Calvin Klein was photographed by Hong Jang Hyun. The photos showcase Jennie's stripped-back style, with simple and nude-toned pieces taking center stage. The collection's 17 pieces have prices ranging from $25 to $150. You can purchase the collection in select Calvin Klein stores globally or on calvinklein.com starting May 10. So, if you want to rock that effortless-chic Jennie look, mark your calendars and get ready to shop! This collection is a must-have for all fashion lovers out there. Don't miss out on this exciting collaboration between fashion icon Jennie Kim and one of the most renowned fashion brands, Calvin Klein.